Privacy Policy – Land Bury Roofing

1. Who We Are

Land Bury Roofing is a locally owned and operated roofing contractor proudly serving Waterbury, Connecticut, and the surrounding areas of New Haven County. Founded in 1990 by William Harrison, we have been providing professional roofing services for over 35 years to homeowners and businesses throughout the Naugatuck Valley region.

This Privacy Policy applies to our website (https://roofingwaterburyct.com) and all online communications related to our roofing services, including quote requests, contact forms, email correspondence, and phone inquiries.

Business & Contact Details

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the details below:

2. Information We Collect

We collect information in several ways: information you provide directly to us, information collected automatically when you visit our website, and limited information from third-party sources. Below is a detailed breakdown of the types of information we may collect.

2.1 Information You Provide Directly

When you request a quote, schedule an inspection, fill out a contact form, or communicate with us via phone or email, you may provide the following types of information:

• Name and contact details (phone number, email address)
• Property address and location details
• Details about your roofing issues, roof type, or project scope
• Photos or videos of your roof or property
• Any additional information you enter in message fields or include in emails

2.2 Information Collected Automatically

When you visit our website, certain technical information is collected automatically to help us understand how visitors use our site and to improve your browsing experience:

• IP address and general geographic location
• Browser type, device type, and operating system
• Pages visited, time spent on each page, clicks, and referring URLs
• Date and time of your visits

This information may be collected through cookies, tracking pixels, server log files, and analytics tools such as Google Analytics. For more details, please see Section 5 below on Cookies and Tracking Technologies.

2.3 Information from Third Parties

We may receive limited information about you from third-party sources, including:

• Lead forms submitted through Google, Meta/Facebook, or other advertising platforms
• Online directories and review platforms (e.g., Google Business Profile, Yelp)
• Referral partners or subcontractors involved in a roofing project

3. How We Use Your Information

We use the personal information we collect to deliver high-quality roofing services, operate our business efficiently, and improve your experience on our website. Specifically, we may use your information to:

• Respond to your inquiries, quote requests, and service questions
• Schedule roof inspections, repairs, replacements, and maintenance appointments
• Prepare and send estimates, invoices, and receipts
• Coordinate work with our in-house roofing crews and trusted subcontractors
• Send service updates, appointment reminders, or important notices about your project
• Improve our website performance, services, and overall customer experience
• Comply with legal, tax, and regulatory obligations

With your consent, we may also send occasional marketing messages about our roofing services, special offers, or seasonal maintenance tips. You can opt out of marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly.

4. Legal Basis for Processing

Where applicable under modern privacy laws, we rely on the following legal bases to process your personal information:

• User Consent: When you submit contact forms, request quotes, or opt in to receive marketing communications
• Performance of a Contract: When processing is necessary to fulfill a roofing service agreement or take steps before entering into a contract
• Legitimate Business Interests: For running, improving, and growing our roofing business in ways that do not override your rights
• Legal Compliance: When we need to process your information to comply with legal and regulatory requirements

5. Cookies and Tracking Technologies

Cookies are small text files that are placed on your device when you visit a website. Our website uses cookies and similar tracking technologies to help the site function properly, understand visitor behavior, and improve your overall experience.

5.1 Types of Cookies We Use

• Essential Cookies: Required for basic website functionality and security features
• Analytics Cookies: Used to measure website traffic and understand how visitors interact with our site (e.g., Google Analytics)
• Advertising/Remarketing Cookies: If applicable, these cookies help display relevant ads to you and track advertising campaign performance

5.2 How You Can Manage Cookies

You can change your browser settings to block or delete cookies at any time. Most browsers allow you to refuse cookies or alert you when a cookie is being set. Please note that disabling cookies may affect some website features and your browsing experience.

For more information on managing cookies, visit your browser's help section or websites like www.allaboutcookies.org.

6. How We Share Your Information

We do not sell your personal information for money. However, we may share your information with trusted third parties in limited circumstances to help us operate our business and deliver roofing services:

• Hosting providers, email services, and CRM/job management tools
• Payment processors (if you make online payments)
• Subcontractors and partner roofers who help complete your project
• Advertising and analytics partners (e.g., Google, Meta), subject to their privacy policies
• Lawyers, accountants, or government authorities when required by law

These third parties only receive the information necessary to perform their services and are expected to protect your data in accordance with applicable laws and their own privacy policies.

7. Data Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

• SSL encryption on our website to protect data in transit
• Password-protected systems and tools for storing customer information
• Limited access to customer data, restricted to authorized staff only
• Periodic review and updates to our security measures

8. Data Retention

We retain your personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, including:

• Active roofing projects and warranty periods
• Customer service, follow-up, and dispute resolution
• Legal, tax, and regulatory record-keeping requirements

When your personal data is no longer needed for these purposes, we will securely delete or anonymize it where possible.

9. Your Rights and Choices

Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your information, subject to legal exceptions
• Objection/Restriction: Object to or restrict certain types of data processing
• Opt-Out: Opt out of marketing communications at any time

9.1 How to Exercise Your Rights

To exercise any of these rights, please contact us using the contact information provided below. We may need to verify your identity before fulfilling your request to protect your privacy and security.

10. Children's Privacy

Our website and roofing services are not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can take steps to remove that information from our systems.

11. Links to Other Websites

Our website may contain links to third-party websites, including roofing material suppliers, manufacturers, social media platforms, and review sites. Please note that we are not responsible for the content, privacy practices, or security of these external websites.

We encourage you to read the privacy policies of any third-party websites you visit before providing any personal information.

12. International Data Transfers

Land Bury Roofing is based in the United States. However, some of our service providers may store or process your data on servers located outside of Connecticut or the United States.

We aim to work with reputable providers who maintain appropriate data protection standards. Where applicable, we take reasonable steps to ensure your personal information is protected during such transfers in accordance with applicable laws.

13. Do Not Track & State Privacy

Our website does not currently respond to browser "Do Not Track" (DNT) signals due to the lack of an industry-wide standard for interpreting these signals.

Residents of certain states, including Connecticut, may have additional privacy rights under state law. We aim to align with applicable state privacy requirements as our business grows and regulations evolve. If you have questions about your rights under your state's privacy laws, please contact us.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, technologies, legal requirements, or for other operational reasons. When we make changes:

• We will update the "Last Updated" date at the top of this page
• The revised policy will be posted on this page
• For significant changes, we may provide additional notice (such as a banner on our website or email notification)

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

15. How to Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data, please reach out to us. We are committed to addressing your inquiries promptly and transparently.

Contact Information